New research shows that, in men, the brain areas associated with handling tools and the intention to perform actions light up when viewing images of women in bikinis. The research was presented this week by Susan Fiske, professor of psychology at Princeton University, at the annual meeting of the American Association for the Advancement of Science. Although consistent with conventional wisdom, the way that men may depersonalize sexual images of women is not entirely something they control. In fact, it's a byproduct of human evolution, experts say. The first male humans had an incentive to seek fertile women as the means of spreading their genes.
Bikini-clad advertising girls are so another era. We're not all bitches on heat
Pin on skimpy bikinis and nice bodies to match
All rights reserved. Pictures of scantily dressed women cause a region of the male brain associated with tool use to light up, a new brain-scan study reveals. Sexy women in bikinis really do inspire some men to see them as objects, according to a new study of male behavior. Brain scans revealed that when men are shown pictures of scantily clad women, the region of the brain associated with tool use lights up. Men were also more likely to associate images of sexualized women with first-person action verbs such as "I push, I grasp, I handle," said lead researcher Susan Fiske, a psychologist at Princeton University. And in a "shocking" finding, Fiske noted, some of the men studied showed no activity in the part of the brain that usually responds when a person ponders another's intentions. This means that these men see women "as sexually inviting, but they are not thinking about their minds," Fiske said.
357 Scantily Clad Australian Women Just Set A New World Record
Scientists have demonstrated something that many women suspect and most men would admit only to themselves: pictures of scantily clad females turn women into sexual objects in the minds of men. Feminists would no doubt see the discovery as the science of the bloody obvious, but the researchers claim the results demonstrate just how pictures of bikini-clad women affect the inner workings of the male brain. The study found that the part of the brain that keeps in check a man's sexual hostility towards women is deactivated when he is shown images of women in bikinis. The findings also support the idea that pornographic images turn women into commodified objects in the minds of men, the researchers said. She said: "I wouldn't argue for censorship, but I would argue it is important to know about the impact of the images you are showing.
Over the weekend, Australian women donning only bikinis and pink visors marched down a beach in Gold Coast City to break the world record for the largest bikini parade ever. Who knew such a record existed? Well we didn't, until we read about it yesterday. The Australians crushed the old world record of bikini-clad paraders in the Cayman Islands last year, according to the Guinness Book of World Records, which was on hand in Australia Sunday. World globe An icon of the world globe, indicating different international options.